On their last album, The Roots collaborated with John Legend on the excellent song The Fire (listen here). Last week, John Legend released a new album called ‘Wake Up!’ which he completely recorded together with The Roots (Thanks to @evdw for the tip). Check out the promotional album site where you can listen to all album tracks. And watch a live version of the title track in this video (the tuba rocks!). The album consists of new arrangements of old soul classics and I like it a lot. The track Little Getto Boy is too funky, awesome.
What’s interesting as well is the whole promotional campaign around the release. They went all the way: full track listening on the album site, live performance of the new album on YouTube directed by Spike Lee (today!), and, one smart tactic, a retweet campaign on Twitter. They basically ask their fans to retweet a link to an album order page and will draw one winner everyday who receives a nice album goody bag. Clever.
“…close to a quarter of all Tweets include a link in them” (via Twitter blog)
Tweet Less, Kiss More
Hear, hear. Via Jyri.
Source: The New York Times
As seen in my Gmail inbox today. Personal branding FTW!
OTOH
Must-have features for Twitter-killing. (Scripting News)
I just love Internet lingo. BTW the article about the shortcomings of Twitter is a good read as well.
Source: scripting.com
What it’s missing is a Twitter-like timeline. But I honestly don’t think that’s so hard to do. I think they already do the hard stuff. Maybe when Carol Bartz gets over the flu we could meet to talk about giving Flickr a lot of independence and a bunch of cash and letting it be free to compete in wild, free of the constraints of corporate Yahoo. Then, once it’s flying, the various Yahoo properties can latch on to its growth as any other developer could.
Een weblog kan echt niet meer!
